Step into the Future with Chatty Chatbots and AI Solutions
Business solutions driven by artificial intelligence (AI) have become increasingly popular. At the forefront of this popularity wave is the AI-powered chatbot, an invaluable tool allowing businesses to stay competitive while meeting evolving customer demands. The Shifting Dynamics of Client Engagement Client engagement has come a long way from the traditional methods of phone calls, […]
Win with Webhooks: Engage Customers Through Automated, Multi-Channel Communication
Do you ever wonder whether you’re reaching your customers via their preferred communication channel? Your business may opt to send bulk emails, but certain recipients may be more responsive over WhatsApp. Is it possible to streamline customer touchpoints? It is! All you need is a bulk communication platform equipped with a composable webhook to enable you to send personalised and automated messages to your customers across multiple channels, based on specific triggers. How a Composable Webhook Streamlines Customer Touchpoints […]
Why WhatsApp is a Game-Changer for Businesses
With billions of users and widespread popularity, WhatsApp has firmly established itself as a must-have business tool. WhatsApp’s user base spans continents, making it ideal for global and local businesses. It’s incredibly dominant in South Africa, where most people already use it daily. Here are four more reasons why WhatsApp makes sense as a communication […]
Supercharge Your Customer Support with Transactional Workflows
What if we told you that a whole new dimension of customer engagement is now available thanks to transactional workflows? This novel method of message automation combines the proven triggering abilities of classic communication workflows with the high-speed, reach-all features of transactional messaging. But to understand the true potential of this technology, and what it could […]
Effortlessly Boost Your Lead Generation with Landing Pages
Imagine you could reach your boldest marketing goals without having to spend too much time or money. You can – with landing pages. Think of them as one-page extensions of your digital marketing campaigns that can generate leads swiftly and function as online conversion machines. But to be effective, they need to be simple and […]
Keep Your Clients Informed: The Power of Transactional Email & SMS
If you’re an energy solutions provider, then your services are currently in extremely high demand. That’s because South Africa’s energy sector is in a crisis, and private citizens and businesses alike are clamouring to get hold of the crucial hardware and installation services you offer. As a solutions provider, you’re fully aware of the frustrations that […]
Personalisation & Automation: The Next Iteration of a Communication Legend
Believe it or not, the history of email as a means to communicate dates back to the early seventies. Many are of the view that it wasn’t quite invented but merely evolved over time from very humble beginnings – after being borne out of necessity. Older than the Internet itself, email has stood the test […]
How Valuable is Email Marketing? 5 Key Benefits for Your Business.
The value of email marketing is indisputable. It’s the king of affordability and delivers the highest ROI of all marketing activities globally with a median of 122%. It has proved to be one of the most effective strategies available, but not all marketers use it to its full potential. Here are 5 benefits that can confirm its value […]
The Verdict on Email Attachments. Are They Good or Bad?
Being able to attach a file to an email has many benefits. But is it something that works at scale when sending to large email lists? This is our take on it. Pros of Sending Email Attachments The first benefit of being able to send attachments at scale is that email is digital. Sending documents […]
